Lee Goodenough Consulting

Goodenough
Consulting

Salesforce & Financial Services Consulting for Banking, Lending, Payments, and Alternative Assets.

100+ Trusted Clients

Troubleshooters in Salesforce & Financial Services

From shaping Salesforce solutions and supporting complex programmes, to stepping in when projects stall, we bring the structure, expertise, and focus needed to move Financial Services initiatives forward. With deep Salesforce knowledge and years of banking, lending, payments, and asset management delivery experience, we turn uncertainty into progress and failing projects into outcomes.

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Programmes Recovered

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Companies Partner

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Project Rescued

Who We Are:

Founded in 2024, Goodenough Consulting exists to bring sharp, independent expertise to Salesforce & Financial Services programmes.

Why We Exist:

Financial Services projects are high-stakes and high-risk. We provide structured, repeatable frameworks that cut through complexity and deliver clarity.

Meet Lee:

Lee Goodenough is a trusted advisor in Salesforce & Financial Services, with 15+ years’ experience leading banking, lending, payments, and asset management programmes. After building and rescuing FS practices at scale, he founded Goodenough Consulting to focus solely on doing things properly – independent, agile, and results-led.

About Goodenough Consulting

We’re a specialist consultancy focused on Salesforce & Financial Services. From banking to payments to lending, we help programmes succeed where others stall. Whether it’s shaping deals, delivering with the right expertise, or recovering projects that have lost direction – we move fast, work clearly, and cut out the corporate fluff.

Consulting Services for Salesforce & Financial Services

Goodenough Consulting specialises in helping partners, Salesforce teams, and Financial Services firms win, deliver, and recover high-stakes programmes.

Our services cover the full lifecycle – from advisory retainers to nearshore delivery, accelerators that speed time-to-value, and recovery when programmes go off track.

Advisory Services
Intervening when projects are failing or stalled. Using the Pulse methodology, we rapidly diagnose the issues, reset direction, and implement the Recovery Track framework to get delivery back on course.
Nearshore Resourcing
Providing clear, independent guidance on how to structure and manage high- stakes digital initiatives — especially where multiple vendors, platforms (e.g. Salesforce), and business units are involved.
Accelerator Packs
Leveraging tools to automate meeting capture, generate real-time health dashboards, and introduce intelligent reporting for better decision-making.
Project Recovery
Build visibility. Embed capability. Lead with confidence. Our tools, automation flows, and training programmes give you the clarity to fix what’s wrong — and the knowledge to stop it happening again.

Why Choose Goodenough Consulting?

Financial Services Specialists

Focused exclusively on banking, lending, payments, and alternative assets – we bring clarity where others bring noise.

Independent, No Fluff

We aren’t a large SI with overhead. We move fast, speak plainly, and focus on outcomes, not process theatre.

Salesforce & FS Expertise

Deep knowledge of FSC, Digital Lending, Payments/KYC, and FS-specific Salesforce programmes – trusted equally by partners, Salesforce, and clients.

Fast, Effective Intervention

From winning deals to recovering failing programmes, we stabilise momentum quickly and deliver with confidence.

Advisory Retainers

Fractional expertise for Financial Services. We help partners, Salesforce teams, and FS firms shape solutions, win deals, and de-risk delivery.

Project Recovery and Transformation

When Financial Services programmes stall, we stabilise delivery, rebuild trust, and reset direction across banking, lending, payments, and assets.

Get Started

Nearshore Resources

Trusted Salesforce professionals with Financial Services expertise, delivered flexibly through our nearshore network.

Unlock Your Business Potential

Contact Lee Goodenough Consulting today for expert guidance tailored to your business challenges and goals.