About Us
Built to Deliver Where Others Struggle
Meet the Founder
Lee Goodenough – Founder & Principal Consultant
Lee is a Financial Services advisor and former Managing Director with over 15 years’ experience leading Salesforce and digital delivery across regulated industries. He has built and scaled consulting practices, recovered failing programmes, and guided banks, lenders, and payments firms through complex transformations.
He founded Goodenough Consulting with a clear mission:
To help partners, Salesforce teams, and Financial Services firms succeed in the most complex, high-pressure environments – with independence, honesty, and no corporate jargon.
Experience
A story of our dedication, expertise, and lasting results
UK Financial Services Firm
Enterprise CRM Rescue
£10M Salesforce programme stuck in endless rework. Timelines slipping. Leadership losing confidence.
EMEA Retail Group
Pan-European Rollout Reset
Multi-country digital transformation stalled. Too many vendors, no clear roadmap.
HealthTech Provider (UK)
Regulated Sector Turnaround
Why Choose Us
Expertise. Focus. Outcomes.
We don’t deal in vanity metrics. We deliver real results in Financial Services – where the programmes are largest, the risks are highest, and the margin for error is thin.
FSC Proejcts
Companies Partner
Client Satisfaction
Fins Project Value Delivered
Unlock Your Business Potential
Contact Goodenough Consulting today for expert guidance tailored to your business challenges and goals.